Search
engine optimization (SEO) is the practice of guiding the development
of a web site so that it will naturally attract visitors by winning
top ranking on the major search engines for selected keyword phrases.
I have come to see this form of marketing as equally important to the
process of the development of a web site as the design and the programming
of the site. In today's highly competitive search engine landscape,
the only way to be found is to have your site optimized for targeted
keywords that your prospective clients are using to search. I believe
this so much that I will no longer build a web site without incorporating
a search engine optimization component in the proposal!
For a best practices white paper on search engine optimization, visit
Guide
to Search Engine Optimization, by C. J. Newton, published by the
American Marketing Association.
My New
Jersey web design and New
Jersey graphic design work is important because your prospective
client needs to identify with your company when they see your materials,
that they need to be well-branded and communicate the key message clearly.
However
search engine optimization is an essential part of this process because
it is responsible for driving the most prospective clients to the web
site. Once they are at the site, the rest of the elements, the look
and feel of the site, the copywriting and the branding come into play.
Our
Offer
Search
Engine Optimization Assessment, Integration and Site Submission
Includes:
Review of current site
Consultation to create keyword term list
Research to finalize keyword terms
Final SEO Assessment document with recommendations
Integration of all recommendations into your site:
- Meta
tags
- Keyword
phrases in content
- Headers,
more
First
Submission of your site to 50+ search engines including Google, Yahoo
and MSN
Quarterly
Search Engine Submission
Submission of your site to 50+ search engines including Google,
Yahoo and MSN
*Ask about
a discount if you or a programmer will be doing the integration of the
recommendations into the web site.
Contact
us today to learn more or to set up your free consultation for your
Search Engine Optimization
NJ Special.
To learn
more about Search Engine Optimization visit Search
Engine Watch, Search
Engine News by Axandra, Search
Engine Guide and Pandia's
Search Engine News.